FRISCO, Texas – Central Arkansas’ Jordan Howard is the Southland Conference Player of the Week for the third time this season, the league announced Monday. Southland Conference Players of the Week are presented by UniversalCoin.com. Howard is the first men’s basketball player this season to win the weekly award three times. He was the Player of the Week on Nov. 20, 2017, and Dec. 27, 2017. Howard had a career-high 43 points in Central Arkansas’ first-ever win over Stephen F. Austin. The Southland leading scorer was one point short of tying the Bears’ program record as the senior guard shot six-of-eight from behind the arc and was 15-of-20 at the free-throw line. In the first half alone, the Chandler, Ariz., product produced 28 points. Howard followed that performance with 29 points in a road win at Northwestern State where he shot 64.3 percent from the field and was a perfect 8-for-8 from the charity line. Honorable Mention: Shannon Bogues, Stephen F. Austin; Joe Kilgore, Texas A&M-Corpus Christi; Moses Greenwood, Southeastern Louisiana. Men’s Basketball Player of the Week – Jordan Howard – Sr. – Guard – Chandler, Ariz. Southland weekly award winners are nominated and voted upon by each school’s sports information director. Voting for one’s own athlete is not permitted. To earn honorable mention, a student-athlete must appear on at least 25 percent of ballots. The Bears (12-11, 6-4 SLC) scooped a home and an away win on the week, topping Stephen F. Austin (17-4, 6-2 SLC) 100-92 in Conway on Wednesday and defeating Northwestern State (3-17, 0-9 SLC) 95-78 on the road Saturday. For the week, Howard averaged 36 points per game, shot 60.4 percent overall and 64.3 percent from three-point range. UCA next sees game action this Saturday at Southeastern Louisiana (13-9, 7-2) at 5 p.m. CT. The game will stream on the Southland Digital Network.